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Evidence-Based Investing, Financial Advisor in Utah

As a fiduciary, there is a reason we refer to our strategy for building long-term wealth as evidence-based investing. There are a number of other terms we could use instead; Structured (getting warm), low-cost (definitely), indexing (close, but)… the list goes on. But because the evidence is at the root of what we do, we believe it should also be at the root of what we call it.  Join us for our next webinar to learn more about Evidence-Based Investing.

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Why Choose Us?

We are a fiduciary

We have a fiduciary duty to act in the best interest of our clients. This means that we put their interests first, ahead of our own. We do not earn commissions on the products we sell. Instead, we charge an annual management fee. This aligns our interests with our clients. As they do better, so do we. In most cases, we can provide investments that cost less than what our clients would pay if they tried to do it themselves. As your investment advisor in Utah we always have your best interest in mind.

We follow the Uniform Prudent Investor Act

In 1992 The American Law Institute published the Uniform Prudent Investor Act (UPIA), which is a document that explicitly defines the responsibilities and duties of being a fiduciary. UPIA states that the fiduciary’s role is to manage risk and expected return by developing and monitoring the portfolios with the idea that you should diversify, measure risk, and account for all costs. Fortunately, there is a well-established system based on academic and scientific research that provides reliable information when building a portfolio.

We use an Evidence-Based Investment Philosophy

With so much conflicting information out there, the key to evidence-based investing lies in adhering strictly to academic standards of research. It's the easiest way to separate truth from fiction. Reliable outcomes necessitate a copious amount of representative, vast and defect-free data. Authors should remain unbiased, free from any desire to manipulate the data to reach the desired conclusion. Additional studies can replicate the same results in various contexts, eventually leading one to conclude that these outcomes are likely to remain consistent. To ensure accuracy, the data, methodology, and results must get published in reliable and authoritative peer-reviewed outlets where experts can provide valuable feedback on the discoveries. However, there should be enough time to pass to make it possible. Real-world results must get applied afterward. Put differently, even if a theoretical approach is expected to yield higher returns, the advantages must be appraised against all actual expenses and portfolio-wide exchanges. For instance, sometimes, a small source of potential profits can countervail an even more considerable one. We may combine them or favor another depending on the prevailing circumstances.

We have GIPS audited returns

Ensure that the performance of your money manager is regularly audited by a third-party professional like Global Investment Performance Standards (GIPS). Many money managers, financial advisors, stockbrokers, and planners claim consistent, superior performance, but do not provide independently-validated evidence of that performance from a firm like GIPS. It's always in your best interest to ask for a GIPS audit report. If they can't provide one, you should think twice about entrusting your money to them. For more information about GIPS, visit their website at



In this webinar Mark will present what exactly evidence-based investing is and why, when it comes to your time, your money, your future AND YOUR FAMILY. . .  we choose EVIDENCE-BASED INVESTING.

Serving Families and
Small Businesses in Utah

For Families

Wealth management for families is about more than “money”. It’s also built around your core values. It’s about questions like; What’s your true purpose for money? What should your wealth help you accomplish? What could it accomplish for others?

A family plan considers the entirety of your financial life. Your assets, your liabilities, your taxes, your income, your business – these aspects of your financial life are never isolated from each other. Occasionally or frequently, they interrelate. Family wealth management recognizes this interrelation and takes a systematic, integrated approach toward improving your financial situation.

Financial Advisor
Fiduciary Advisor

For Small Businesses

We understand you’ve worked hard to build what you have. Our goal is to take what you’ve done and build upon your success, we want you to have peace of mind in retirement.

Think of us as one of your employees – one who just doesn’t happen to have an office on site. Our expertise is in getting you the results you want, without getting you bogged down in complex rules and regulations. We sit on your side of the negotiating table to find the best retirement plan solution for your small business. Once your plan is implemented, we monitor it regularly to make sure it continues to meet your company’s goals and objectives over time.

The Effective Investor

About Mark K. Lund, independent financial advisor in Utah

Mark K. Lund is the firms founder, CEO and author of The Effective Investor, a #1 best seller. He has written articles for or been quoted in: The Wall Street Journal, The Salt Lake Tribune, The Enterprise Newspaper, The Utah Business Connect Magazine, US News & World Report, and, just to name a few. You may also have seen him on KUTV Channel 2, or as a guest speaker at a local association or business.

In his book, The Effective Investor, Mark exposes the false narrative magazines, media, big Wall Street firms, and most advisors want you to believe. The good news is that Mark will show you that you don’t need their speculative ways of investing in order to be an effective investor.

Get a free copy when you schedule your initial consultation.

Book a Free Consultation

To begin the process, simply call 801-545-0696 or click “Let’s Begin”.

It’s easy to schedule your initial consultation completely free of charge. Upon scheduling, we will send you a brief questionnaire. This information will help us gauge your retirement goals, learn more about your situation, and help learn more about your investing experience. Our meeting is laser-targeted as we help you understand how to measure success and the most important aspects regarding your money. We keep it simple. Simply click, Let’s Begin, to get started!

Enjoy retirement as you’ve always envisioned

We’re here to help, no matter where you’re starting from!

Contact Us

© 2024 Stonecreek Wealth Advisors, Inc. A fiduciary, independent, fee-only, Registered Investment Advisor

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